romario o cara - max
Custom typography / design
Brazil
The series' visual identity blends elements of soccer, 1990s aesthetics, and Romário's unique character. We developed a typography in three different weights to reflect the series' core themes: Romário's iconic number 11, his journey towards the World Cup triumph, and his eventual success. Creative Direction: Duda di Pietro and Eduardo Tallia - Motion Design: Marcus Prado, Everton Guilherme - Typography Development: Alvaro Franca - Project Management: Laís Papi